Media Monitoring

Mass media monitoring for publications covering the subject of interest. Research is performed by Integrum. Monitoring results are provided in the form of a summary and are normally used when assessing PR and advertising campaigns.

Announcement summary
Selection of announcements of publications covering the subject of interest. Full texts are provided on request.

Sample summary of announcements on the financial corporation Otkritie (in Russian)

Publications summary
Selection of publications covering the subject of interest.

Sample summary of publications on the sub-prime mortgage crisis (in Russian)

Industry summary
Weekly selection of materials on key industry events (sample summaries below are in Russian).

Agriculture, fish and food industry
Oil and gas
Electric power engineering and housing services
Ferrous and non-ferrous metallurgy
Automotive industry and market
Timber industry and woodwork
Light industry
Banks, investments, financial operations, consulting
Insurance
Chemical and petrochemical industry
IT, telecommunications, other communications
Real estate and construction

In addition you can subscribe to Industry summary mailing list customized to your requirements.

Analytics
Subject overviews commented on by Integrum experts. Subjects may include organizations, industries, events, individuals and their media coverage. On customer request, information policy optimisation recommendations can be provided.

Analytical report
Quantitative and qualitative study of PR activity indicators.

Sample server solutions market report (in Russian)

Analytical report covering competition
Comparative study of customers’ and competitors' PR activity.

Sample report for X company (in Russian)